DAVAO CITY
April 5, 2016 (PIA) - As a sign of optimism and bullishness in Davao City’s
economy, Pru Life Uk is offering its newest product to Dabawenyos.
The
Prulife Elite Protector 5 is a life insurance which combines protection and
investment needs of its clients. One of its characteristic is it has a
short-paying period of 5-years which promotes more efficient planning providing
wealth-accumulation opportunities for clients.
The
minimum premium for the PRUlink elite protector 5 is P200,000 or USD 4,500.
Tennyson
Paras, assistant vice-president for market research and development said that
Dabawenyos particularly middle class
segment is a potential market for the product which is now its fastest-selling
insurance product in Manila.
Paras said
they conducted market research here in Davao and the average investment is nearly
equivalent to the tuition fees of top universities here in the city.
Pru Life
UK President and CEO Antonio Manuel de Rosas said that the product was
specifically developed to provide financial security and higher benefits to
policyholders backed by Eastspring Investments Ltd. (Singapore based investment
firm) expertise in fund management.
The
policyholders can enjoy the flexibility of choosing where to invest their
premiums from among Pru Life’s extensive fund portfolio.
De Rosas
said that they are hopeful Elite Protector 5 will do well in Davao.
Davao is a
high-growth area for Pru Life, proof of the growth is that Davao City now has
three Pru Life branches when it used to have only one. In 2015 the company has
projected 40% growth in the Davao area. (PIA/RG Alama)
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